Graphic Designer
& Art Director
Sneak peak of my work
Design in action
Crafting functional, stunning products with founders.
Gehring Law, P.C.
Gehring Law needed branding that captured who they are at their core, so I designed a polished, trustworthy identity that feels authentic to their work.
Branding
Texas Creative
I earned my spot in Texas Creative with a fully Western-themed application, using one cohesive concept to answer ten different creative prompts and demonstrate my ability to think conceptually, adapt ideas across formats, and build a unified creative world.
Campaign
Trader Joes
“We Don’t Have What You Need, We Have What You Want” focused on promoting their quirky food combinations with humor and personality.
Visual Design
Universal Music Group
We rebranded UMG around the idea that music is the Universal Language. Our campaign centered on creating a concert-style internal event designed to bring employees together through the one thing they all share: a love of music.
Campaign
Traditional Drawing
Branding
Visual Design
Digital Marketing
Visual Storytelling
User Experience Design
User Research
Digital Illustration
Graphic Design
What I bring to the table
Digital experiences that engage users and help your brand stand out from day one
Beyond the Portfolio
I’m Mardi McCollum, a graphic designer and art director specializing in digital design and branding.
I am a true Austinite, born, raised and graduated from the University of Texas at Austin! I love crafting vibrant, strategic work that helps brands stand out and connect with their audiences.
I believe great design should be fun, colorful, and purposeful, and I thrive in collaborative environments where creative thinking is encouraged. When I’m not designing, you’ll likely find me baking, working on needlepoint projects, or spending quality time with friends and family.
Coffee time!
Travel!
Hi, it's me :)
That’s a wrap!
Appreciate you taking the time to check out my work!
Graphic Designer
& Art Director
Sneak peak of my work
Design in action
Crafting functional, stunning products with founders.
Gehring Law, P.C.
Gehring Law needed branding that captured who they are at their core, so I designed a polished, trustworthy identity that feels authentic to their work.
Branding
Texas Creative
I earned my spot in Texas Creative with a fully Western-themed application, using one cohesive concept to answer ten different creative prompts and demonstrate my ability to think conceptually, adapt ideas across formats, and build a unified creative world.
Campaign
Trader Joes
“We Don’t Have What You Need, We Have What You Want” focused on promoting their quirky food combinations with humor and personality.
Visual Design
Universal Music Group
We rebranded UMG around the idea that music is the Universal Language. Our campaign centered on creating a concert-style internal event designed to bring employees together through the one thing they all share: a love of music.
Campaign
Traditional Drawing
Branding
Visual Design
Digital Marketing
Visual Storytelling
User Experience Design
User Research
Digital Illustration
Graphic Design
What I bring to the table
Digital experiences that engage users and help your brand stand out from day one
Beyond the Portfolio
I’m Mardi McCollum, a graphic designer and art director specializing in digital design and branding.
I am a true Austinite, born, raised and graduated from the University of Texas at Austin! I love crafting vibrant, strategic work that helps brands stand out and connect with their audiences.
I believe great design should be fun, colorful, and purposeful, and I thrive in collaborative environments where creative thinking is encouraged. When I’m not designing, you’ll likely find me baking, working on needlepoint projects, or spending quality time with friends and family.
Coffee time!
Travel!
Hi, it's me :)
That’s a wrap!
Appreciate you taking the time to check out my work!
Graphic Designer
& Art Director
Sneak peak of my work
Design in action
Crafting functional, stunning products with founders.
Gehring Law, P.C.
Gehring Law needed branding that captured who they are at their core, so I designed a polished, trustworthy identity that feels authentic to their work.
Branding
Texas Creative
I earned my spot in Texas Creative with a fully Western-themed application, using one cohesive concept to answer ten different creative prompts and demonstrate my ability to think conceptually, adapt ideas across formats, and build a unified creative world.
Campaign
Trader Joes
“We Don’t Have What You Need, We Have What You Want” focused on promoting their quirky food combinations with humor and personality.
Visual Design
Universal Music Group
We rebranded UMG around the idea that music is the Universal Language. Our campaign centered on creating a concert-style internal event designed to bring employees together through the one thing they all share: a love of music.
Campaign
Traditional Drawing
Branding
Visual Design
Digital Marketing
Visual Storytelling
User Experience Design
User Research
Digital Illustration
Graphic Design
What I bring to the table
Digital experiences that engage users and help your brand stand out from day one
Beyond the Portfolio
I’m Mardi McCollum, a graphic designer and art director specializing in digital design and branding.
I am a true Austinite, born, raised and graduated from the University of Texas at Austin! I love crafting vibrant, strategic work that helps brands stand out and connect with their audiences.
I believe great design should be fun, colorful, and purposeful, and I thrive in collaborative environments where creative thinking is encouraged. When I’m not designing, you’ll likely find me baking, working on needlepoint projects, or spending quality time with friends and family.
Coffee time!
Travel!
Hi, it's me :)
That’s a wrap!
Appreciate you taking the time to check out my work!